Resources
Industry Insights
Industry Insights
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How to Chart the Best Path for Your New Supporters
Mar 4, 2020 by Allen DavidovHow fundraising organizations can take the careful next step of understanding who new supporters are and what their journey with organization should look like.Full story
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Canada 2020 and Beyond
Feb 28, 2020 by Doug NorrisWhat marketers should know about changing demographicsFull story -
The Case for Third-Party Data in a Digital-Centric World
Nov 28, 2019 by Evan WoodWhy marketers and agencies must leverage all relevant data sources, including third-party data, to truly understand target customer groups.Full story -
Making Travel Connections - Insights on the American Traveller in Canada
Nov 4, 2019 by Larry FillerVital insights to better understand US traveller preferences, behaviours and spending capacity with the help of VisitorViewFull story
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Deciding Votes 2019 – Courting NDP Ridings in Quebec
Oct 17, 2019 by Rupen SeoniEnvironics Analytics’ Rupen Seoni explores the factors that drive voter choices in our Federal Elections - Third in a SeriesFull story
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Deciding Votes 2019 – Support for Climate Action in the Upcoming Federal Election
Oct 8, 2019 by Rupen SeoniEnvironics Analytics’ Rupen Seoni explores the factors that drive voter turnout in our Federal Elections - Second in a SeriesFull story
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Deciding Votes 2019 – Voter Turnout and the Upcoming Federal Election
Sep 18, 2019 by Rupen SeoniEnvironics Analytics’ Rupen Seoni explores the factors that drive voter turnout in our Federal Elections - First in a SeriesFull story
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Canadians Display Signs of Financial Prudence During a Period of Declining Wealth
Sep 18, 2019 by Environics AnalyticsEnvironics Analytics’ WealthScapes explores the financial well-being of Canadian householdsFull story -
Is Your Charity Ready for this Giving Season?
Sep 17, 2019 by Allen DavidovHow charities can excel through a significant fundraising periodFull story
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Unlock the potential of your existing donor base
Sep 15, 2019 by Allen DavidovThe desire for immediate results is putting a lot of pressure on the not-for-profit sector and at the expense of retaining and stewarding an organization's existing donor base. A new and innovative solution breaks this cycle.Full story
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Wealth is not a good predictor of financial wellness
Sep 6, 2019 by Vito De FilippisUsing data and analytics to improve the financial wellness of your customersFull story
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Don’t leave your success to chance
Jun 5, 2019 by Jason NorfolkWith multiple channels available to consumers, businesses can’t afford to take risks with their real estate investment. Using market intelligence is critical to location planning.Full story
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ICSC RECon 2019 – Analytics Takeaways from the Marketplace Mall
May 30, 2019 by Evan WoodThe top three questions brokers, developers, retailers, restaurants, owners and solution providers are asking to help them make better data-driven decisions.Full story
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There is Money on the Table
Apr 2, 2019 by Doug Norris, Ph.D., Senior Vice President and Chief DemographerFull storyChallenges and opportunities of marketing to an older population
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Data are only as good as their methodology
Mar 11, 2019 by Tony Lea, PH.D.ClickSpend™ takes the best data available and makes them actionableFull story
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Investing in privacy and security
Jan 28, 2019 by James SmithWe adhere to the highest privacy and security standards—and we have the audits to prove itFull story
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Digital brands strive to make a personal connection
Jan 18, 2019 by Tracey MatchettA recap of the 2019 NRF Retail’s Big ShowFull story
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Mobility Analytics in Action
Nov 9, 2018 by Paul TyndallFull story
Who shows up when Canada throws a party? -
For Whom the Rate Tolls
Oct 24, 2018 by Isanna Biglands and Peter MironRegional Implications of Interest Rate Increases on Discretionary SpendingFull story
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It’s Giving Season. Do You Know Who Your Donors Are?
Oct 21, 2018 by Sean MoloneyHow charities can excel during the critical autumn fundraising periodFull story