Resources
News Coverage
News Coverage
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Maclean’s: Canada’s best communities, opens different site
Aug 21, 2019, 11:02 AM by Maclean'sFull story, opens different site
Maclean’s presents the results from their Best Communities in Canada 2019. Burlington, Ont. captured the top spot in the inaugural ranking. -
Direct Marketing News: Investing In privacy and security, opens different site
Aug 8, 2019, 10:23 AM by James SmithFull story, opens different site
Good companies talk about privacy and security; great ones back their words up with third-party audits. James Smith explains why Environics Analytics spends so much time, energy and resources to protect client privacy. -
The Voice of Retail Podcast: Helping retailers find the perfect location with Michele Sexsmith, opens different site
Jul 5, 2019, 13:18 PM by Micheal LeBlancFull story, opens different site
Michael LeBlanc, host of The Voice of Retail Podcast, explores how Environics Analytics is helping retailers streamline their site selection process. -
The Voice of Retail Podcast: Harnessing big data in retail with Michele Sexsmith, opens different site
Jun 26, 2019, 16:13 PM by Micheal LeBlancFull story, opens different site
Michael LeBlanc, host of The Voice of Retail Podcast, explores how Environics Analytics is helping CMOs understand the full power of digital and mobile data. -
The Insurance Podcast: How to improve the customer experience within the insurance marketplace, opens different site
Jun 11, 2019, 10:32 AM by Pete TessierFull story, opens different site
Data is everywhere in the insurance industry, but Stan Ivankovic explains why the insurance sector needs more data to get a more complete view of their customers. -
Direct Marketing Magazine: Using Consumer Insights to Market Shopping Centres, opens different site
Jun 6, 2019, 13:42 PM by Emily AndersonFull story, opens different site
Shopping malls serve more purposes than simply retail. Data and analytics are essential for understanding their tenants’ customers and finding growth opportunities. -
Municipal World: Using neighbourhood data to increase engagement, make better decisions, opens different site
Jun 4, 2019, 12:11 PM by Meath C.Full story, opens different site
Municipal governments collect treasure troves of data about their citizens. They must harness such data to deliver better services while remaining privacy-compliant. -
Canadian Grocer: Making Online Grocery Click, opens different site
May 14, 2019, 21:15 PM by Josh LeviFull story, opens different site
Intuition suggests that young, time-pressed families are most likely to buy groceries online. Data and analytics prove otherwise. -
BBC News Canada: Why Canada is a guinea pig for global markets, opens different site
May 13, 2019, 20:40 PM by Jessica MurphyFull story, opens different site
Danny Heuman, Chief Analytics Officer at Environics Analytics, talks to BBC News Canada about why companies look north when they need a test market. -
The Voice of Retail Podcast: Interview with Michele Sexsmith , opens different site
May 3, 2019, 10:26 AM by Michael LeBlancFull story, opens different site
Michael LeBlanc, host of The Voice of Retail Podcast explores how Environics Analytics is helping retailers understand the online shopping behaviours of their consumers. -
Direct Marketing Magazine: Knowing who’s at the party, opens different site
Apr 25, 2019, 16:10 PM by Paul TyndallFull story, opens different site
Event sponsorships are expensive yet difficult to measure in terms of effectiveness. Mobile analytics is a privacy-compliant solution to this problem. -
The Agenda with Steve Paikin: A perilous data deficit?, opens different site
Apr 24, 2019, 12:02 PM by The Agenda with Steve PaikinFull story, opens different site
The Agenda with Steve Paikin on TVO hosts a panel discussion on Canada's data deficit and what it means for policymakers. -
Retail Insider: Research shows significant regional differences in online spending in Canada, opens different site
Apr 23, 2019, 08:48 AM by Mario ToneguzziFull story, opens different site
Retail Insider explains how ClickSpend™ powered by J.C. Williams Group can help retailers to make informed decisions about their physical and online presence in certain markets. -
Financial Post: Move over, millennials — baby boomers are the ultimate untapped market, opens different site
Apr 2, 2019, 15:00 PM by Ellen SamekFull story, opens different site
"They’re active, healthy, they have money to spend, they’re interested and they’re curious." So why aren't more companies trying to draw them in? -
Retail Insider: ClickSpend™ shows how online purchasing preferences vary across Canadian cities, opens different site
Mar 5, 2019, 13:18 PM by Mario ToneguzziFull story, opens different site
It's crucial for retailers to understand online shopping behaviours from one neighbourhood to the next to help determine what products to sell and where brick and mortar locations should operate. -
Direct Marketing Magazine: Making sense of data trails, opens different site
Mar 1, 2019, 10:31 AM by Danny HeumanFull story, opens different site
Big data can help organizations get closer to the answers they are looking for, but geodemography is what makes these data actionable. -
Canadian Grocer: Why appealing to the aging population is money on the table, opens different site
Mar 1, 2019, 08:56 AM by Josh LeviFull story, opens different site
One in three adult Canadians are over the age of 55. Why grocers and consumer packaged goods companies should care. -
Direct Marketing Magazine: Using mobile analytics to profile consumers and target retailers., opens different site
Feb 10, 2019, 16:46 PM by Oscar ZaragozaFull story, opens different site
Attracting aspirational and luxury brands to a mall is tough at the best of times. See how J. Richard Hill & Co. worked with Environics Analytics to solve this challenge. -
Global News: How much and what Canadian families buy online., opens different site
Nov 29, 2018, 13:38 PM by by Maham AbediFull story, opens different site
Every neighbourhood type, every region, tends to purchase a similar amount online - what is fascinating is the variation between consumers in each province. -
The Globe and Mail: Do Canadians have to choose between privacy versus quality data?, opens different site
Nov 5, 2018, 14:38 PM by Jan KestleFull story, opens different site
Having access to accurate data is crucial to policy makers and citizens alike as they inform cost of living increases and many other socioeconomic issues.